Okay, you can boil things down in several ways.  But here’s how I see it…

In order to have a successful site you have to get people to your site, get them to stay at the site and get them to come back to the site again and again.  Without any of those components, you’re giving up something.  Let’s say you fail to accomplish the first part.  Obviously, you’re going to have an unsuccessful site if you don’t get people to the site.  If they fail to stay at the site and leave right away, you won’t have a successful site.  If they don’t ever come back, you’ll be missing out on future revenue and will likely fail to have a successful site.  It’s very much like any store or restaurant.  You have to develop repeat customers.  That’s where the big bucks are at.

To your success…

Chadd Bryant