Archive for the 'Uncategorized' Category

Don’t make me think

Thursday, July 21st, 2011

There are several ways to make websites great for users. One of the most important factors is to make sure that your readers understand your content. One simple rule is to keep your content free from jargon. In short, don’t try to confuse your readers by trying to sound intelligent. Your readers need to be [...]


Pharma Hacked!

Monday, July 18th, 2011

This week, a company approached us with a problem that had arisen with their website. That problem was something that is being referred to as a “Pharma Hack.” Essentially, a Pharma Hack is when your site becomes compromised in a way that looks like you might be promoting different pharmaceuticals. This is in an attempt [...]


Search Goes Social… Again

Friday, July 15th, 2011

Some Google Account users may have noticed a recent change in their search results. Google’s recently-released “+1 Button” has been stirring up conversations about how search fits into the social graph. But what does Google+ really mean for users? Is it meant to compete with the functions of Facebook or Twitter? We say yes. And [...]


Is your content protected?

Tuesday, July 12th, 2011

Let me begin by saying that we absolutely hate content thieves. Writing original content is the key to a successful SEO campaign. The whole point of trying to rank well on Google is to get relevant content to your audience that converts prospects into customers. That is the key! Very recently, we were hit by [...]


New +1 goes live on Google

Thursday, June 30th, 2011

If you’ve noticed the new +1 feature next to the listings on Google, you’re not alone.  This could change the face of website design as we know it.


Leave your video comments!

Thursday, May 5th, 2011

Do you have a webcam and would like to share your thoughts about Red Rocket? Feel free to leave us a video comment. Just click the link below next to the video camera icon. A new window will pop up with some instructions to post your video!


Taking Responsibility

Friday, March 4th, 2011

“Every organization is perfectly designed to get the results it gets!” You can replace “organization” with all kinds of things: team, relationship, weight loss plan, money issues, etc. A great friend, Richard Fagerlin was the creator of this profound statement. I hate this phrase and love it at the same time. What it really is [...]


SEO Efforts Continue to Provide Results

Monday, February 28th, 2011

Last week I was talking about how I dared Chris, our SEO guy to see if he could revive the traffic on one of our 10-year-old websites that’s been neglected for far too long.  After some tweaking, we was able to make the site jump up hundreds of positions on Google for some of the [...]


In-depth Research Pays Big Returns for SEO

Monday, February 28th, 2011

Well, it looks like Google has been at it again.  They’re always making little tweaks to their algorithm which cause website rankings to bounce up or down a couple positions, but last week Google announced yet another shake up with regard to the way they rank sites.  It comes as no surprise that sites with [...]


SEO to Push Fish Recipes to Top of Google

Friday, February 25th, 2011

A couple months ago I dared Chris, our resident SEO expert to see if he could push an old site that we designed years ago up in the Google rankings for the term “fish recipes.”  Frankly, the site used to rank really well for a lot of fish recipe phrases, like mahi mahi recipes etc.  However, with [...]