Archive for the 'Testing' Category

Introducing Red Rocket’s Test Lab Help Videos

Friday, March 18th, 2011

Red Rocket Web Specialists have launched a brand new section to the test lab: The Video Library. These videos are intended to help our readers learn important information about using WordPress, provide quick tips on Search Engine Optimization, and answer common questions that we receive from our customers. Here’s a quick introduction to our Video [...]


Website Testing: Measuring First Impressions

Friday, December 10th, 2010

One of the most influential things about your website happens in the first seconds that someone spends on your site. The first impression can be the difference between making a sale and hitting the back button. But first impressions can be a hard thing to measure especially if you have been working on your site [...]


Website Testing: Writing Headlines that Produce Results

Friday, December 3rd, 2010

The Red Rocket Web Specialists have been discussing testing quite a bit in our office lately. In an attempt to “pracitce what we preach” we decided to look for things that we could test on our own site. A quick audit revealed that the conversion rate on our “Free Website Analysis” promotion could be improved. [...]