For the past couple weeks we’ve been talking about ways that you can improve your Google ranking, specifically by separating your site from any of the types of sites that you wouldn’t want your children visiting.  We first addressed the issue of “poison words” and how you can unintentionally harm your online reputation and essentially [...]

Last week we were talking about how you need to eliminate all mention of words in your site that may cause it to be confused with the types of sites that you wouldn’t want your children visiting.  All too often, sites are unintentionally riddled with the words that are used in those types of sites.  [...]

There are dozens of things that you can do to improve your Google ranking but here are some tips that can actually have an immediate impact. Make sure that your site doesn’t have anything to do with the kind of sites that you wouldn’t want your children visiting.  (I have to tip-toe around the topic [...]

I heard a new client tell me yesterday, “Wow, I wish we had known about you guys years ago.  We would have avoided a lot of wasted time and money.” He was blown away that after only 2 weeks, his site was ranked #1 on Google for many of the keywords he’d always wanted to [...]

Okay, this is a huge topic and since you’re not interested in a dissertation right now, let’s just cover one aspect of linking at a time.  In this installment, we’ll cover inbound links since they are probably the most important part of the linking topic. Link popularity is a popular metric used to track how [...]

The word “blog” is actually a contraction made from the words “web” and “log” but as Google has come to like blogs more and more, the word “blog” has become an acronym for “Better Listings On Google.” These days, no site should be without a blog. Since Google likes to see frequently changing content, they’ll [...]

Over the next few days, we’re going to take a look at the factors that come into play in that all-important, highly-coveted #1 position on Google. Okay.  Here it is in a nutshell.  Google is looking for hundreds of little things when they rank a site.  Their algorithm is very complicated and takes a lot [...]

You may have seen someone’s Facebook updates on a business account, and thought, “That’s completely irrelevant.” You’re probably right. Posting about things that do not pertain to your business won’t help you, regardless of how often your posting. Most people don’t think about search engine optimization when updating their social media accounts. If you’re trying [...]

There many firms that claim to be “experts” in search engine optimization, the process of getting your website noticed more effectively in search engines. The unfortunate part of this is the ever-increasing amount of customers, like many of you reading this, getting scammed by these firms. There are many unethical ways of getting a website [...]

Welcome to Red Rocket Web Specialists. thinkredrocket.com launched at 1:17 pm, coinciding with today’s landmark moon landing by Apollo 11 in 1969, also 1:17pm. On July 20th, 1969, history was made by sending man into space to walk the surface of the moon. This revolutionary event changed the world. Four decades later, Red Rocket is [...]